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Music – a key means of online evangelism

Music is a universal language. There are many opportunities to create evangelistic pages with music as a starting point, using the Bridge Strategy. Sadly, there are very few such pages available. Here are some possible routes:

• A professional Christian musician can build a page around his or her instrument and type of music. A remarkable example of this is trombone player Douglas Yeo, whose extensive website gives a vast range of resources, yet also shares his faith appropriately in the overall context. Take time to look at this extensive site, and then read Doug's explanation of the ethos and scope of his site.
• A site can be built around a particular genre of music (blues, rap, jazz, barbershop, rock and so many others) aiming to be a valuable information resource, weaving in appropriate Christian content.
• An unofficial appreciation page can be created around any musician or music group. Alternatively, sites for young people can analyze lyrics of recent music releases. Since almost all music lyrics express deep needs and desires which can be a starting point for discussion or the extraction of parallel meanings, there is great potential for evangelism. Damaris study guides frequantly look at music. Sadly, very few sites focus on popular youth music in this way, yet it represents one of the most powerful means of communicating with this age group.
• A site built around Indian music, or a specific instrument such as the sitar, could be a valuable outreach to ethnic Indians. A similar approach could be used for other national instruments or music genres.

Music related outreach sites

• Healing Piano offers downloadable piano music, intended for those suffering pain. As you get into the site, the real Healer of pain is introduced.
• ElvisGospel looks at his music from a Christian viewpoint.

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related pages within the Bridge the gap & Using culture menu links recommended books on reaching outsiders, including free downloads valuable online videos about web ministry