The message of Frost and Hirsch is vital for the 21st century church. In essence it is this:
we in the West no longer live in Christendom – societies that have a broadly Christian
worldview. Instead, we are in the same situation that most missionaries encounter in a non-Christian
culture:
- we are in a minority.
- we have no automatic right to be heard, or to receive respect for our worldview. Indeed the
default position of those around us is suspicion.
- traditional Western “attractional” methods (“please come along to our church”)
are increasingly ineffective on their own.
- as missionaries, we must understand, learn and use the culture around us.
Dave Hackett of visionSynergy.net has summed this up as: “appeal to their
authorities, speak their language, use their imagery.”
- effective evangelism means building ongoing relationships of trust, and meeting people where they
are, not where we are, outside our own comfort zones.
These insights are essential for evangelism in a postmodern society, including online outreach.
For a more detailed review of this vital book, see
Facing the Challenge. [www.facingthechallenge.org/hirsch.php]
Video/audio of Mike Frost addressing these issues.