Trends for digital evangelism in 2011
Thoughts about trends and opportunities this year:
- Facebook will continue to grow beyond its current 500 million user level. It is now claimed to be the most popular website in the world. Note Mashable’s social networking predictions for 2011. Check the first multi-screen graphic below for more stats.
- Mobile device use will expand dramatically, with Smartphones and tablets dropping in price and becoming widespread. Apps and mobile-friendly websites will be increasingly important. 73% of mobile users are in the Majority World. 150 million mobile users access Facebook, and in Africa and parts of Asia, they can do this completely free. See stats and predictions from Mobi Thinking.
- In an increasingly visual communication culture with broadband access, the video short, especially YouTube, can effectively communicate any message. View the second multi-screen graphic below for YouTube stats.
Put these together, and we have a powerful mix. Social networking, mobiles, and video clips have huge potential to share the good news naturally within the context of relationships. And because they require virtually no technical skills, any follower of Jesus can easily ask questions and start conversations this way, something that was not possible during the earlier years of the Internet. During 2011, some amazing tools will release, empowering us to do this with one click.
May you, may we all, may the worldwide cherch, discover what God has in store for us in digital ministry, during 2011 and beyond.
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