Thinking outside the box

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Scroll down the page to see a graphic video that demonstrates ‘thinking outside the box’ – and thereby enticing people to stop and do something in a different way. Adding fun to the equation makes a big difference, creates desire, and unlocks our inner child. There are also some parable meanings in the visual story too – if you stop to think about them. Please add your thoughts via ‘comments’ link below. There are many ways to be creative – check this page with a gorilla video.

Creating desire is a key element of any message we want people to act on. A very significant quotation from Antoine de Saint Exupery is thought-provoking:

“If you want to build a ship, don’t drum up the men to gather wood, divide the work, and give orders. Instead, teach them to yearn for the vast and endless sea.”

More thought-provoking quotes available here.

Awakening and connecting with people’s dreams is a key to evangelism. C. Michael Johnson of BreakthroughChurch.com writes,

“Effective … communicators find their human voice.They learn the language of dreams, a language that awakens hearts and connects with people’s core, universal, spiritual aspirations. God wired us that way, planting in each of us unique dreams that call us to destiny. I’m sure you’ve noticed by now, people don’t talk the way religious folks do. To most, spiritual yearnings are ‘dreams.’ My spirit is, well…it’s “me.” The language of dreams (purpose, identity, passion, heart) defines the most relevant, responsive message you can ever use to build lasting relationships with the unchurched.”

For more by Johnson, see Part of Our Journey is the Definition Itself and 8 Key Ingredients of a Powerful Community Outreach

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